Early Learning & Care Council of Australia / Big roles in little lives

Digital Campaign

Art Direction / Illustration / Photography Art Direction

Julia cavallaro x wonderkarma

‘Big Roles in Little Lives’, a national digital campaign – alive with the fun, energy and joy of working with kids – scored excellent marks among this audience. It chalked up results that more than doubled our projected targets in terms of video views, ad clicks and site visits. This campaign targeted high-school and tertiary students on social media nationally.

Big Roles in Little Lives – Social Video

Big Roles in Little Lives – Social Video

Social Carousel Tiles